Dairy Queen

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Founded

1940

Started franchising

1940

Sub industry
Ice Cream

Dairy Queen is a fast-food franchise known for its soft-serve ice cream, Blizzard treats, and burgers, offering a menu of indulgent treats and satisfying meals.

KEY FRANCHISE STATS

All you need to know about this franchise in a snapshot

Initial investment

?

$1,516,000
 - 
$2,542,000

Initial franchise fee

?

$45,000

Royalty fee

?

4.00%

Advertising fee

?

5% to 6%

Revenue (AUV)

?

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Undisclosed

Operating Profit

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Undisclosed

Franchised units

?

1967

+
1%
(
15
)
1%
(
15
)

vs. 2 years ago

Company-owned units

?

2

Total units

?

1969

UNITS

This is how many units the franchise has in total

Franchised units
Company-owned units
Total units

2024

1967

2

1969

1965

2

1967

1952

2

1954

PROFITABILITY

Find how profitable this franchise is vs. industry benchmarks

Dairy Queen
Food & Beverage
franchises
Ice Cream
franchises

Operating Profit

?

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Undisclosed

Sales : Investment ratio

?

Undisclosed

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Investment Payback

?

Undisclosed

n.a.

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Franchise Disclosure Document

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Franchise fees
Total investment

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150+ industry benchmarks
Revenue (AUV)

?

Profitability metrics

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Investment Payback (ROI)

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Franchise
Units
Growth
Initial fee
Investment
Revenue (AUV)
Gross Profit

1967

+
1%
1%
No growth

$45,000

$1,516,000

-

$2,542,000

Undisclosed

Pro
Pro

Undisclosed

ADDITIONAL INFORMATION

Home based franchise

Passive investment opportunity

Item 19 available

Franchise opportunities in Canada

International franchise opportunities

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